OUR STORY
Built at Google. Proven at scale.
Now yours.
Tiger Tracks was founded in 2021 by ex-Google leaders who spent years managing some of the world’s largest advertising budgets. Today, we’re Inc. 5000 #123 with 2,954% revenue growth, a fully remote team of 30+ specialists, and a proprietary AI platform trusted by brands like AG1, Anastasia Beverly Hills, and Monarch Money.
Brands we've grown
Founders’ work at Google
Revenue Growth
2,954% in 3 Years
Inc. 5000 Verified
#123 Nationally
Industry Expertise
Who we serve
We specialize in high-growth brands and PE/VC portfolio companies across six core verticals. Our sweet spot: $50K+/month in ad spend with aggressive growth targets.
DTC & E-Commerce
AG1, Rho Nutrition, Sovereign Labs
Beauty & Personal Care
Anastasia Beverly Hills
Health & Wellness
Aura Health, Honeydew
Finance & Fintech
Monarch Money
Telecom & Enterprise
Lightyear
PE & VC Portfolio Cos.
Multi-fund partnerships
Your Dedicated Team
Meet your pod
Every client gets a dedicated pod of senior specialists, not junior account managers. 30+ people, zero generalists. Here is what your pod looks like on day one.
Performance Strategist
Owns your growth roadmap, budget allocation, and channel strategy.
Media Buyer
Manages day-to-day campaign execution across all paid channels.
Data Analyst
Runs attribution modeling, incrementality tests, and Wayfinder reporting.
Creative Lead
Directs performance creative, UGC, and landing page design.
Pods scale with your program. Larger engagements add SEO specialists, lifecycle marketers, and dedicated creative producers. We are a fully remote team, based in New York.
Proprietary Technology
Powered by Wayfinder AI
Wayfinder connects your entire marketing stack into one intelligence layer, using ML to surface cross-channel optimization opportunities that humans miss. Our TT AI-Tools suite adds LLM-powered creative analysis, predictive LTV modeling, and real-time bid optimization on top.
ROAS (illustrative)
3.1x
+12%
CAC
$23.40
-12%
Conv. Rate
3.8%
+7%
Cross-Channel Performance
ML Optimization Active
AI Insight: Shift 12% of Meta budget to Google NB Search. Predicted +$18K incremental revenue this month.
Client Results
What our clients say
“Partnering with Tiger Tracks has been amazing. They work fast, execute flawlessly and apply specialized knowledge of ad platforms with a relentless focus on hitting growth goals.”
Jason Marshall
Chief Growth Officer, AG1
“The Tiger Tracks team boosted the profitability of our non-branded search campaigns by 151% in the first few months, and set new overall ad revenue records shortly after.”
Steven Leung
Director of Marketing, Online Labels
“The Tiger Tracks team has been a true partner in our company's growth. They're collaborative, nimble, and thoughtful, really acting as an extension of our own team. Without them, our business simply wouldn't have scaled the way it has.”
Connor Kreutz
Head of Growth, Honeydew
Our journey
Campaign design for top client brands across Paid Search, YouTube, Shopping.
Ready
Chief Growth Officer, $50M to $350M+ valuation.
Tiger Tracks Founded
May 2021, starting with 3 people.
100x MRR
Compounding growth through PE/VC partnerships.
Inc. 5000 #123
2,954% three-year revenue growth.
President Joins
Adam Potashnick joins from Brainlabs to scale how Tiger Tracks operates and grows.
Who leads Tiger Tracks
Leadership
Senior operators who have built and scaled performance marketing programs for some of the world's largest brands.
CEO & Co-Founder
Cliff Simmons
Started career at Google overseeing campaign design and management for Google’s top client brands across Paid Search, YouTube, Shopping, and others. After Google, served as Chief Growth Officer of Ready where he oversaw consumer business and managed over $250K per week in performance marketing spend. His teams captured and converted demand responsible for over 90% of Ready’s revenue, propelling the company from $50M to $350M+ valuation.
President
Adam Potashnick
Joins Tiger Tracks from Brainlabs, with a career leading growth and operations at global agencies. Partnering with Cliff to scale how we operate and grow.
What drives us
Performance First
Every engagement anchored to clear business outcomes: efficient customer acquisition, measurable revenue growth, compounding ROI.
True Partnership
Embed with client teams, align on objectives, share accountability for commercial results.
Tech-Enabled Advantage
Proprietary automation, attribution, and media mix modeling for faster, more reliable decisions.
Built to Scale
Pod-based delivery model and disciplined playbooks from pilot to enterprise programs.
Ready to work with us?
Book a free Strategic Diagnostic and see what ex-Google performance marketing can do for your brand.